Category Archives: Uncategorized

Making a List and Checking it Twice

After recently finishing Atul Gawande’s The Checklist Manifesto, I’ve started to think about how checklists can help improve things that we do in work and personal life every single day.  Clients are always looking to find better ways to manage social … Continue reading

Leave a Comment

Filed under Corporate Social Media, Uncategorized

Making tweets work for you

Out of all of the stories that have come out about social media being successful at driving sales and traffic, I think the most impressive has come from the travel industry.  From Jet Blue’s All You Can Jet promotion to Travelzoo … Continue reading

8 Comments

Filed under Business Development, PR and Communications, Uncategorized

Redefining healthcare

Who do you ask before you decide on a doctor or a specialist?  Typically, it’s a friend or a friend of a friend.  As we become more mobile in where we live, it is becoming increasingly important to have a … Continue reading

Leave a Comment

Filed under Corporate Social Media, PR and Communications, Uncategorized