Tag Archives: customer service

The Challenge of Integrating Social CRM Across the Enterprise

For even skilled and innovative companies who are at the forefront of embracing social, there are some aspects of the social CRM process that continue to be difficult to integrate across the organization.  And mainly because social remains siloed into … Continue reading

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Filed under Corporate Social Media

Help yourself, please.

Today, I had the opportunity to hear John Ragsdale of TSIA talk a bit about the role that social media is playing and will continue to play in the customer service industry.  It’s interesting to note that while CRM took about … Continue reading

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Filed under Corporate Social Media, PR and Communications

Hello Mr. CMO, it’s me, customer service!

A few days ago, I was talking to a client about what the future of social media interactions might look like, and she remarked that it would be great if the Customer Service department could start telling Marketing what to … Continue reading

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Filed under Corporate Social Media, PR and Communications